Hi! I'm Chloe Yueh, a data analyst.

About Me

I have a background in data analytics, UX design, and operations strategy with experience working across media, tech, and nonprofit sectors. My expertise lies in using data to drive business decisions, improve user experiences, and build more inclusive technology products.

Projects

ccClub Homepage Redesign

I redesigned ccClub's homepage to improve student website usage and retention.

Role:

UX Designer

Duration:

April 2024

Responsibilities:

Web Design

ccClub Homepage Redesign

I redesigned ccClub's homepage to improve student website usage and retention.

Role:

UX Designer

Duration:

April 2024

Responsibilities:

Web Design

ccClub Homepage Redesign

I redesigned ccClub's homepage to improve student website usage and retention.

Role:

UX Designer

Duration:

April 2024

Responsibilities:

Web Design

Marketing Strategy for LINE Bank

A case study on the Taiwan banking industry and proposed using the LINE app ecosystem to attract consumers to Line Bank.

Role:

Researcher

Duration:

March 2024 (3 days)

Responsibilities:

Market Research

Marketing Strategy for LINE Bank

A case study on the Taiwan banking industry and proposed using the LINE app ecosystem to attract consumers to Line Bank.

Role:

Researcher

Duration:

March 2024 (3 days)

Responsibilities:

Market Research

Marketing Strategy for LINE Bank

A case study on the Taiwan banking industry and proposed using the LINE app ecosystem to attract consumers to Line Bank.

Role:

Researcher

Duration:

March 2024 (3 days)

Responsibilities:

Market Research

Modeling Total Wealth Using Financial and Demographic Predictors

Built predictive machine learning models to predict US households' total wealth. Concluded that income, non-retirement financial assets & home ownership are the biggest contributing factors to a households total wealth.

Role:

Author (term paper)

Duration:

February 2021 - March 2021

Responsibilities:

Statistical Analysis using R

Modeling Total Wealth Using Financial and Demographic Predictors

Built predictive machine learning models to predict US households' total wealth. Concluded that income, non-retirement financial assets & home ownership are the biggest contributing factors to a households total wealth.

Role:

Author (term paper)

Duration:

February 2021 - March 2021

Responsibilities:

Statistical Analysis using R

Modeling Total Wealth Using Financial and Demographic Predictors

Built predictive machine learning models to predict US households' total wealth. Concluded that income, non-retirement financial assets & home ownership are the biggest contributing factors to a households total wealth.

Role:

Author (term paper)

Duration:

February 2021 - March 2021

Responsibilities:

Statistical Analysis using R